InterTabac 2012
Dortmund, Germany

Five & Dime launches RYO at the world’s largest tobacco show, Inter Tabac.

This follows on from Five & Dime’s success in Middle East domestic markets with its stunning iconic packaging, visualising the vibrant, dynamic post modernism of 0’s and 60’s pop art – perfect for the modern urban experience.

Also on show for the first time at Inter Tabac will be the aptly named High Roller RYO. Whatever the stakes in glamourous Las Vegas, remember Aim High!